Tận dụng hiệu ứng lan truyền (Social Proof) sẽ là chìa khóa vàng tạo nên thành công vang dội trong lĩnh vực marketing. Vậy Social Proof là gì?
Hiệu ứng chim mồi là gì? Hiệu ứng chim mồi (Decoy Effect) còn được xem là “cái bẫy tiêu tiền nguy hiểm nhất thế kỷ” dành cho khách hàng.
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